Global Compare Group's Business Information service creates research reports, news, forecasts, bespoke data analysis, market analysis, contract and industry information about the broadband, power and utilities industries in New Zealand.
The focus of the Business Information division is to “understand New Zealand”, providing our clients with a comprehensive understanding of our audience and your consumers when they are engaged in the decision making process for switching broadband, power, researching financial products or looking for a new mobile phone provider.
Global Compare Group, in conjunction with our research partners have a range of NZ business information products which offers exclusive access to the behavior of the NZ Compare audience of Kiwi consumers.
The NZ Compare websites include Broadband Compare, Power Compare, Money Compare and PriceMe and it is these users that contribute to our research. The NZ Compare audience consists of more than 300,000 Kiwis using the sites every month, all of which are deeply engaged in the consideration phase of major purchase decisions.
Through engaging with NZ online shoppers in this consideration phase we are able to extract highly valuable, actionable insights that we then collate and publish in our series of Business Information products. Continuously surveying new contacts every month and updating key metrics for comparison and benchmarking studies helps to deliver our clients the information they need to make actionable, consumer driven insights.
If you want to keep your finger on the pulse of New Zealand then you need to be talking to the reasearch team at Global Compare Group.